The habit of gifting away and receiving
presents dates from time immemorial. Offering a present can be an utterly
rewarding habit, in that it enables you to see, in the eyes of the recipient, the
joy of having received that little something they most wanted for themselves. That
little something could be a little surprise as well. However, there are people
who loathe looking for a present…they fear they might pick up something
unsuitable. However, in either case, there is a growing number of options when
it comes to picking up inspired, ready-made and minutely-crafted presents. And,
when you yourself choose to manufacture products that can be offered as a present,
you’re sure to become a goblin of joy. It was the very intention that spurred a
young creator based in Bucharest, Raluca Matei, to prepare a couple of painted biscuits
for her daughter to take to the nursery school as March amulets.
The initiative was regaled with a huge welcome. Which prompted our
guest today to create stories on a biscuit, a brand she told us more about.
Raluca Matei:
It’s about ginger bread, actually. The story on
biscuits did kick off, but little by little we remained on ginger bread because
we eventually created a very good recipe. It is soft and fluffy and strongly flavoured.
Clients adored it and that is why
we focused on ginger bread. We started off from March amulets for my girl in
the nursery school. And we still had a demand for that, afterwards. And we prepared
all sorts of presents for celebrations, flower bunches, presents for
physicians, for teachers, for children, for the grownup, for grandparents, for
everybody.
And, one fine produce after the next, Raluca
and her stories on a biscuit are now four years old, and brimming with optimism
for the future. Each and every life is a story in own right and each celebration
or anniversary can tell part of that story, so we felt entitled to ask Raluca Matei
what the stories were, that she told on a biscuit.
Everyone have
their own story. People offer presents to their nearest and dearest, to friends,
so we stick only to that particular person’s hobbies and pleasures. They provide
several elements, several ideas we then combine, and a story comes out of that
in the long run, as things are connected and what comes out speaks about the recipient
of that present, spot on.
Raluca Matei told us how far the story of the stories on biscuits
has got.
We succeeded to open a laboratory, there’s five of
us, five girls we’re at it, we’re a team we hope to carry forward and enlarge
as much as possible. We expanded countrywide, we even reached as far as Europe.
We sent very many presents. Presents, all made of ginger bread: flowers, anniversary
boxes, puzzles, weddings, baptizing, first-anniversary testimonials, we even replaced
the flatbread that is traditionally torn above the new-born’s head on the first-lock
haircut ceremony, we replaced it with gingerbread which is decorated with the theme
of the event. Everything is handmade, it is painted. So there is nothing serial
about its manufacturing. Everything is handmade, according to the client’s
request, with food colouring, which goes for absolutely every topic. People even
had us mix all sorts of themes, from kitchen, with coffee, with passion, absolutely
everything, characters in cartoons, in movies, landscapes, anything.
Little hearts decorated with locks, with keys, flowers, petals, flowers,
leaves, ginger bread in the shape of little stones painted in the fission of a
March amulet, or decorated on the Halloween, with orange pumpkins and magician’s
hats, basket made of coloured ginger bread flowers, or it could be just flowers
that seem real, wrapped in a savoury bunch, all that can be found in the offer of
the workshop.
The themed ginger bread presents are in high demand, so orders need
to be placed well in advance, so that prospective recipients can have the
guarantee orders are being delivered right on the set date.
Raluca Matei:
Our clients already know they need to place their
orders two or three months in advance, if they want to book a place. The very
large, complex bunches, with lots of flowers, with messages, they usually say I
Love You or Happy Anniversary or well-wishing words, for children we have cartoon
characters, for the grown-ups we have all sorts of items depicting the hobby of
celebrating and an original and a very special bunch is thus formed. We believe
there’s something special and unique about what we do and we’re waiting for you
to place your orders, so we can delight you with the taste, as it’s the taste
we first and foremost pursue, while the design comes after that.
Therefore, whether you opt for making the most of an ordinary celebration, the March Amulet, the Women’s Day, whether you wish to surprise your nearest and dearest with a well-wishing thought uttered differently, now you have the perfect opportunity to give life a lot more taste and a lot more colour! (EN)